This is a thing they sell at Target:
I’m not sure how to feel about it, other than a little bad. Is the term “African black soap” racist, redundant or both? Am I even allowed to ask that? Does the fact that I find the name of this product strange a funny indicate that I myself am a little racist? Or just a little immature? Is ethical for a company to market a thing as being “African” and “black” if its creators and beneficiaries aren’t black people of African descent?
This, among other reasons, is why I take a long time at Target.
EDIT: It has been brought to my attention that African black soap — that is, soap that is the color black and that is also traditionally made in Africa — is an actual thing outside of the Target universe. (And what a wonderful universe it is.) I’m the first to admit: I don’t know my soaps. However, I feel a good many other potential Target shoppers don’t either and, consequently, I am probably not the first person to regard this product suspiciously — as in, nervously looking around as I place this in my shopping card, asking myself “This is okay, right? Right?” I suppose in posting this I revealed more about my ignorance than about the motives of those marketing this soap, though I can think of few other more racially loaded product names. In the end, I suppose I have to respect the fact that the Target version of this product didn’t have it name changed to “Onyx Soap” or “Non-Threatening Midnight Soap” in an effort to make it more appealing to the average cart-pusher.